About
Highly accomplished Design & Operations Lead with over 10 years of experience in crafting user-centric UI/UX, branding, and graphic design solutions. Proven ability to build intuitive and impactful experiences that drive business success and innovation. Currently leading a subscription-based design startup, DesignTork, with a strong focus on strategic design delivery and team leadership.
Work
DesignTork
|Design & Operations Lead
Summary
Leading design and frontend development initiatives for a subscription-based design company, overseeing the end-to-end design process from concept to delivery.
Highlights
Drove comprehensive design and frontend development initiatives for a subscription-based design company.
Guided and mentored a talented design team, shaping creative direction and ensuring project alignment with client objectives.
Oversaw the end-to-end design process, integrating user-centric principles and staying abreast of emerging design and technology trends.
Fostered a highly collaborative work environment, conducted rigorous design reviews, and cultivated strong client relationships.
XOX
|User Experience Designer
Summary
As a senior UI/UX designer, introduced a signature illustration style and converted products/websites into visually unified, memorable experiences.
Highlights
Introduced a signature illustration style that significantly enhanced product experience and aesthetic appeal.
Transformed products and websites into visually unified and memorable experiences through a focus on simplicity.
Collaborated effectively with cross-functional teams to create engaging digital journeys for users.
Spiceblue
|Senior UI/UX Designer
Summary
Led a dynamic design team, crafting eye-catching brand identities and user-friendly interfaces across diverse platforms, including SaaS solutions.
Highlights
Crafted compelling brand identities for over 100+ diverse brands, ranging from startups to established enterprises.
Developed user-friendly and visually stunning UI/UX designs for mobile, web, and SaaS products (e.g., Kissflow, K7 Computing, UTOO, Sloovi).
Played a key role in securing new projects and industry awards through impactful and innovative design solutions.
Mentored and led a small team of designers, cultivating a collaborative and creative work environment.
RS Computers Pvt. Ltd.
|Senior Graphic Web Designer
Summary
Shaped impactful digital advertisements, sleek packaging, and cohesive brand identities for cutting-edge software products, significantly enhancing brand presence.
Highlights
Designed captivating digital ads (banners, social media) that boosted awareness and downloads for new antivirus software.
Crafted appealing and sleek product packaging that effectively communicated cutting-edge technology.
Developed cohesive brand identities, fostering trust and recognition for the company's software products.
The Chennai IT Training Solutions Pvt. Ltd.
|Graphic Designer
Summary
Created eye-catching advertisements for both print and web platforms, integrating creativity into promotional materials to increase company reach and engagement.
Highlights
Designed eye-catching advertisements for both print and web platforms, effectively bridging technological and creative requirements.
Integrated creative concepts into promotional materials, contributing to increased company reach and engagement.
Collaborated directly with the team to ensure design alignment with marketing objectives.
Talk Media Pvt Ltd
|Graphic Designer
Summary
Transformed news stories into visually appealing newspaper layouts, contributing fresh designs to each edition and enhancing reader engagement.
Highlights
Designed engaging graphics and illustrations to complement news stories, significantly enhancing reader understanding.
Supported senior designers in layout tasks, mastering industry best practices and core design principles.
Ensured vibrant and reader-friendly experiences through meticulous layout creation and graphic design.
Self Employed
|Freelance Graphic Designer
Summary
Provided freelance graphic design services, producing eye-catching print and digital assets for startups and small enterprises.
Highlights
Developed tailored design solutions for clients by collaborating closely to understand their unique needs.
Successfully delivered all projects on schedule, consistently ensuring high client satisfaction.
Created diverse visual assets that significantly boosted brand presence and marketing efforts for clients.
Education
Loyola Institute Of Business Administration
Diploma
Graphic Design and Multimedia, Digital Communication and Media/Multimedia
St Ann's Higher Secondary School
High School Diploma
Computer Science
Awards
Best Shortfilm
Awarded By
N/A
Recognition for excellence in short film production.
Languages
English
Fluent
Tamil
Native
Skills
User Experience (UX)
UI/UX Design, User Research, Wireframing, Prototyping, Usability Testing.
Product Design
Product Strategy, Design Thinking, Product Lifecycle, Innovation.
Graphic Design
Branding, Visual Design, Typography, Illustration, Layout Design.
Startups
Entrepreneurship, Business Development, Strategic Planning, Market Research.
Creative Direction
Art Direction, Design Leadership, Concept Development, Brand Storytelling.
Team Leadership
Team Management, Mentorship, Collaboration, Project Coordination.
Client Relationship Management
Client Communication, Stakeholder Management, Consultation, Account Management.